Make Video Ads More Insightful

Mixpo Advanced Analytics provides unparalleled analysis of campaign performance and recommendations to better hone campaigns. Get a clear line of sight into video engagement by age, gender, geography, or other variables.

Performance Dashboard

• Monitor campaign performance in real-time.
• Access the analytics dashboard anytime, anywhere.
• Export data to learn a variety of things about your campaign including audience preferences, message effectiveness, best times to advertise, and geographical differences.

Analytics Reporting

• Receive rich campaign performance reporting mid-and post-campaign.
• Cross-tabulate video engagement metrics by specific audience profiles.
• Request custom analyses.

Audience Intelligence

• Automatically conduct multivariate testing of different creative and creative variables.
• Run audience polls and surveys inside or adjacent to your video ads as they run.
• Test the impact of your campaign on awareness, perception, and intent against control groups of consumers who did not see your SmartVideo ad.