Mixpo Blog
Mixpo Releases Industry Report: Master Multiscreen Video Advertising
by Emily Marshall. Posted on 06/10/13
Mixpo is thrilled to announce the release of our important industry report, Master Multiscreen Video Advertising: How Hundreds of Industry Professionals at Agencies and Media Companies are Assessing Multiscreen Challenges.
Multiscreen Marketing to be a Game Changer for Mobile
by Emily Marshall. Posted on 05/29/13
Multiscreen marketing is set to be a game changer for mobile. Multiscreen works: "Unaided brand recall was 43% for audiences exposed to multiscreen campaigns, and only 6% for TV-only campaign."
Not Your Average Mother’s Day at Mixpo
by Emily Marshall. Posted on 05/13/13
Last Friday at our Monthly All Hands Meeting, we did a switcheroo on the traditional “bring your son or daughter to work day” and instead brought a few very special moms to the office.
Salim Hemdani joins Mixpo as Vice President of Software Development
by Erin Chamberlin. Posted on 04/30/13
Mixpo is thrilled to welcome Salim Hemdani on board as Mixpo’s Vice President of Software Development. Salim brings over 15 years of experience in software development, digital marketing, and platform strategy to the team.
Discovery Communications Partners with FreeWheel and Mixpo to Drive Video Ad Innovation on Mobile
by Erin Chamberlin. Posted on 04/11/13
Today Mixpo and FreeWheel, in collaboration with Discovery Communications, are pleased to announce the first campaign to deliver VPAID 2.0-enabled video ads in a premium desktop and mobile environment.